{"id":37197,"title":"Design and sell custom notebooks made with recycled materials","description":"In a world that is increasingly digital, virtual and online, many people are craving a return to the simple, physical act of putting pen to paper, just like they're returning to record players and vintage fashion.\n\nOur custom notebooks allow businesses to appeal to that feeling. They offer a tactile, tangible space to hold customers\u2019 thoughts, scribbles, dreams, reflections, goals, plans, doodles and notes. And even better, Teemill notebooks are made from recycled, natural materials, allowing you to capture the growing eco-friendly stationery market.","content":"<p>In a world that is increasingly digital, virtual and online, many people are craving a return to the simple, physical act of putting pen to paper, just like they're returning to record players and vintage fashion.<\/p><p>Our custom notebooks allow businesses to appeal to that feeling. They offer a tactile, tangible space to hold customers\u2019 thoughts, scribbles, dreams, reflections, goals, plans, doodles and notes. And even better, Teemill notebooks are made from recycled, natural materials, allowing you to capture the growing eco-friendly stationery market.<\/p><iframe src=\"https:\/\/www.youtube.com\/embed\/Z79b05UndUk\/?modestbranding=1&amp;rel=0&amp;controls=0&amp;showinfo=0&amp;vq=highres\" height=\"350\" frameborder=\"0\" allowfullscreen=\"\"><\/iframe><p>Compared to t-shirts, stationery has a more practical use in daily life - whilst customers might pull out a t-shirt once every few weeks, they can use a notebook for their daily work or regular personal time. So by their nature, these products are more closely integrated with customers' lives, reminding them of your brand every time they use it.<\/p><blockquote><p>This makes notebooks additive - opening up new product categories for search opportunities as well as new ways for your audience to support your mission.<\/p><\/blockquote><p><img src=\"https:\/\/images.teemill.com\/zkomxodxjrb3cflvzbfamj2dp53onc3sgsevgrqaa4yjemdt.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\"><\/p><blockquote><p>The COVID-19 pandemic in 2020 prompted us to be more creative and to spend time thinking, writing, drawing and planning. As a result, the stationery market saw <strong>sales grow by 800%<\/strong>, with sales of artist materials going up by <strong>3000%.<\/strong><\/p><p><\/p><\/blockquote><p><img src=\"https:\/\/images.teemill.com\/8zxopgr6vkp372le8xugw1hybrqvod6lcav98trttb5wght2.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\">There\u2019s a boom in the variety of notebooks, planners and journals available, for everything from self-care to travel. Journalling as a form of mindfulness, away from a digital screen, is trending and has positive mental health benefits too, leading to more people opting for a physical place to capture their thoughts.<\/p><p><strong>Teemill stores can make the most of this demand by selling recycled notebooks, journals and planners, ordering them wholesale for teams and offices, or gifting them to partners and supporters as freebies.<\/strong><\/p><p><a href=\"https:\/\/teemill.com\/create-a-product\/?product=RNP46&amp;colour=Kraft\" target=\"_blank\" rel=\"noreferrer noopener\">\ud83d\udd8c\ufe0f Ready to start creating? Design in Studio now.<\/a><\/p><p><\/p><h2><strong>Personalised notebook printing done sustainably<\/strong><\/h2><p>As always, <a href=\"\/blog\/?search=sustainability\" target=\"_blank\" rel=\"noreferrer noopener\">sustainability<\/a> has been etched into the details. These notebooks feature recycled materials throughout, with a hardback Kraft paper cover for a premium feel.<\/p><p>Please note that due to the recycled nature of these products, the hue of the cover may fluctuate slightly between orders. We recommend ordering a sample to make sure your print looks exactly how you imagined. <\/p><p><img src=\"https:\/\/images.teemill.com\/hiafyh13cosvoaob87glckng42n9hqk65dqpb9mg42dvs1qn.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\"><img src=\"https:\/\/images.teemill.com\/fhda7jkwllgz9pdm1hpx0iv6cvkqgbtgfclwmja6szhoqf4s.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\">-- <em>We add a white coating underneath your designs to make all your colours pop.<\/em><\/p><p>Here are the key details:<\/p><ul><li><p>These notebooks are FSC-certified<\/p><\/li><li><p>A5 size<\/p><\/li><li><p>100 pages of lined, high-quality 70gsm recycled paper and a cover made from recycled Kraft paper<\/p><\/li><li><p>Elastic strap, pen loop and ribbon made from rPET (recycled plastic bottles)<\/p><\/li><li><p>Printed with full-colour UV inks in a factory powered by renewable energy<\/p><p><\/p><\/li><\/ul><p><img src=\"https:\/\/images.teemill.com\/plzw8wvrncnlj2shgsscue1glyvuuyk9e8f1hhegdhwxpkjh.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\"><img src=\"https:\/\/images.teemill.com\/rksgtphajywkgsqy4osiv7jm0ngwfejges1otgfffl81yg1d.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\">On the back cover, there is a QR code linking to an explanation of the notebook's eco credentials and an encouragement to recycle the notebook when you're done with it.<\/p><p><img src=\"https:\/\/images.teemill.com\/lhwo6xjrugqfktahlxf9i5qtqdfskqqabomai0rthdtqyj91.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\"><img src=\"https:\/\/images.teemill.com\/dorsn10ds5qubmp4l6twumnqkg5ypwrpipfvvwdyatcl2t7n.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\"><\/p><h2><strong>Designing and marketing custom A5 notebooks<\/strong><\/h2><p>These notebooks have a print area of 19 x 12 cm, which leaves a 1cm margin on the cover around the design to be aware of.<\/p><blockquote><p>Easy wins for designing notebooks will come from repurposing existing designs or simply adding your store's logo.<\/p><\/blockquote><p>Beyond that, the beauty of these notebooks is that you can turn them into a variety of different products by appealing to different audiences and searchphrases and marketing them accordingly.<\/p><p>You could create a fitness log with a motivational slogan on the cover, a gratitude journal with a beautifully illustrated cover, or Teemill Pro stores can offer personalisation too.<\/p><p><img src=\"https:\/\/images.teemill.com\/re6tryihyv8kn7w89wd7hkbz0p3parhj7mzqpdzy7p0jllpu.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\"><\/p><blockquote><p>When it comes to search volume, planners get the most searches, followed by journals, then notebooks.<\/p><p><\/p><\/blockquote><p>Bear these different keywords in mind when conducting keyword research to determine what designs to create. Also make use of keywords like 'recycled' 'kraft' 'lined' 'A5' 'eco-friendly' and 'sustainable' in product titles and descriptions.<\/p><p><\/p><p><img src=\"https:\/\/images.teemill.com\/vwjffwdfyhiwks0gvww8bdc1gfo04ewcerkbnry8xkmw6bmg.png\" alt=\"Image\">-- <em>Google Trends showing popularity of 'notebook' vs 'journal' vs 'planner'<\/em><\/p><p>Different types of notebook covers that you could create include:<\/p><ul><li><p>wellness and happiness journals<\/p><\/li><li><p>self-care journals<\/p><\/li><li><p>hobby journals - fitness, plants, creative writing, art, gardening<\/p><\/li><li><p>meal planners<\/p><\/li><li><p>reading logs<\/p><\/li><li><p>sleep journals<\/p><\/li><li><p>recipe journals<\/p><\/li><li><p>diaries<\/p><\/li><\/ul><p>Think about your audience and their interests and daily activities when designing.<\/p><blockquote><p>Some notebooks will have a set purpose, but many notebooks are bought simply for their aesthetic value.<\/p><\/blockquote><p><img src=\"https:\/\/images.teemill.com\/cdat2h6cuzp5w7ldmbfbndu6b4twxfgfnjxvjwsadshxrpic.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\">Taking into account the recycled kraft cover of our notebooks, we try creating designs that complement this earthy, natural look with organic shapes and hand-drawn lines. That said, thanks to our advanced printing technology, even the brightest colours will pop on your notebooks.<\/p><p><strong><em>Design Note: <\/em><\/strong><em>The colour of the Kraft paper cover may vary slightly between notebooks due to its recycled nature so we don't recommend choosing an all-white design. Brighter and darker colours will pop better. If in doubt, <a href=\"https:\/\/teemill.com\/custom-product\/?product=RNP46&amp;colour=Kraft\" target=\"_blank\" rel=\"noreferrer noopener\">order a sample.<\/a><\/em><\/p><p>Motivational slogans e.g. 'Let's Do This' or 'Make it Happen' might be suited to your brand or you might instead opt for single-colour, black designs which are also popular, giving the impression that a design has been drawn straight onto the cover by the artist.<\/p><blockquote><p>Leaving space for customisation - to add a name, an initial, job title, date or even photo - is a great way to target customers looking for personalised notebooks. 'Personalised notebooks' get 3.600 searches\/month and 'custom notebooks' get 880\/month.<\/p><\/blockquote><p><img src=\"https:\/\/images.teemill.com\/d8yxyakgt66bdpshzmgxxet4japbptyrptmzheorurc6lvu8.png.jpg?w=1140&amp;h=auto\" alt=\"\" title=\"\">-- <em>Use the AI Mockup tool built into the Teemill Studio to bring your designs to life instantly and promote your products straight away.<\/em><\/p><p>The key times of year for buying and promoting notebooks are:<\/p><ul><li><p>Christmas, as lower budget gifts and stocking fillers<\/p><\/li><li><p>In The Gap following Christmas - to get ready for a new year<\/p><\/li><li><p>In January - to plan for the year ahead<\/p><\/li><li><p>In August ahead of Back To School\/Back To University shopping for students<\/p><\/li><\/ul><p>Plan ahead with your marketing to design and promote your notebooks at the most effective times - you'll find more upcoming events in <a href=\"https:\/\/teemill.com\/masterplan\/\" target=\"_blank\" rel=\"noreferrer noopener\">your Masterplan.<\/a><\/p><p>Ready to start designing? <a href=\"https:\/\/teemill.com\/create-a-product\/?product=RNP46&amp;colour=Kraft\" target=\"_blank\" rel=\"noreferrer noopener\">Head to the Teemill Studio to create your custom recycled notebooks now.<\/a><\/p>","urlTitle":"design-and-sell-recycled-custom-notebooks","url":"\/blog\/design-and-sell-recycled-custom-notebooks\/","editListUrl":"\/my-blogs","editUrl":"\/my-blogs\/edit\/design-and-sell-recycled-custom-notebooks\/","fullUrl":"https:\/\/teemill.com\/blog\/design-and-sell-recycled-custom-notebooks\/","featured":false,"published":true,"showOnSitemap":true,"hidden":false,"visibility":null,"createdAt":1709551060,"updatedAt":1714197850,"publishedAt":1714119977,"lastReadAt":null,"division":{"id":12,"name":"Teemill"},"tags":[],"metaImage":{"original":"https:\/\/images.podos.io\/hvfpsgrmzaleheysgxfuiisxlrytloyvuegtntcg6teyf5yk.jpeg","thumbnail":"https:\/\/images.podos.io\/hvfpsgrmzaleheysgxfuiisxlrytloyvuegtntcg6teyf5yk.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/hvfpsgrmzaleheysgxfuiisxlrytloyvuegtntcg6teyf5yk.jpeg.jpg?w=1920&h=1440"},"metaTitle":"","metaDescription":"","keyPhraseCampaignId":null,"series":[],"similarReads":[{"id":46368,"title":"How Guide Dogs UK raised over \u00a321k through sustainable charity merch","url":"\/blog\/guide-dogs-uk-case-study-sustainable-charity-merch\/","urlTitle":"guide-dogs-uk-case-study-sustainable-charity-merch","division":12,"description":"Within 6 months of launching their print-on-demand charity store, Guide Dogs UK raised over \u00a321k in royalties through an artist collab to support their cause. Here's how they did it and how to replicate the results.","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/gy6oecpc5vdxmo83ylwgk47mlkdm8fbqh7ibv1xqqk7hcora.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/gy6oecpc5vdxmo83ylwgk47mlkdm8fbqh7ibv1xqqk7hcora.png.jpg?w=1920&h=1440"},"hidden":0},{"id":5263,"title":"Turn your likes into sales with Instagram Shopping","url":"\/blog\/turn-your-likes-into-sales-with-ig-shopping\/","urlTitle":"turn-your-likes-into-sales-with-ig-shopping","division":12,"description":"In this blog, we show you how to set up Instagram Shopping. There are millions of people browsing socials all day long, looking for the latest trends. Using Instagram Shopping allows you to turn your followers into customers, for free.\u00a0","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/ezp6dwhzffhfhc8x1bwu0vlm6agjs4cj4igisqpzotdjqvbh.png.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/ezp6dwhzffhfhc8x1bwu0vlm6agjs4cj4igisqpzotdjqvbh.png.jpg?w=1920&h=1440"},"hidden":0},{"id":41094,"title":"The t-shirt prank that generated \u00a370k to fight climate change: Greenpeace x Joe Lycett","url":"\/blog\/t-shirt-prank-greenpeace-joe-lycett-harry-styles-sued-for-kit-kat\/","urlTitle":"t-shirt-prank-greenpeace-joe-lycett-harry-styles-sued-for-kit-kat","division":12,"description":"Greenpeace pulled off the prank of 2024 with help from comedian Joe Lycett - and turned it into a best-selling product, raising over \u00a370k in royalties for their cause.\n\nThe question for any brand looking to replicate that success is...how? In this post, we'll break down how this story unfolded and the steps the Greenpeace team took whilst working with Joe to launch a successful campaign (and keep the hype going afterwards).","published":true,"metaImage":{"thumbnail":"https:\/\/images.podos.io\/lczguktf718ndpoqoofl2wgndwn6bb2tdccdpecgyhcfukyl.jpeg.jpg?w=1140&h=855","banner":"https:\/\/images.podos.io\/lczguktf718ndpoqoofl2wgndwn6bb2tdccdpecgyhcfukyl.jpeg.jpg?w=1920&h=1440"},"hidden":0}],"labels":[]}