{"id":1575,"title":"The best ways to promote your brand on every social media channel","description":"Listen up, Teemillers, because we\u2019re here to help you come up with a killer social media strategy that\u2019ll keep your Teemill store fans growing and your business booming.","content":"

Listen up, Teemillers, because we\u2019re here to help you come up with a killer social media strategy \u2013 one that\u2019ll keep your Teemill store fans growing and your business booming. And once you know this one piece of advice, it\u2019s pretty easy to do, too: different channels have different audiences. Which means your social media content needs to be optimised for every social media channel. Remember, you want to create every piece of content with your audience in mind. So knowing who that audience is, and what they like, is going to help your engagement soar.<\/p>

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An easy way to get an idea of who your audience is on each channel is to look at your analytics data on each platform. Are your followers older on Facebook than on Instagram? Are they mostly female on Pinterest, but mixed on Instagram? This will help you understand what content to post on each one. Then, you\u2019ll want to consider the types and formats of content that work best across the different social media platforms. Put the two insights together and you\u2019ll be on track to the social media strategy of your dreams.<\/p>

How to promote your brand on Facebook
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Facebook\u2019s a sharing platform first and foremost. We share our personal stories along with stories that resonate with us, so that our followers get a picture of who we are, what we believe and what we stand for. So with that in mind, you\u2019ll want to promote your Teemill store by sharing stories too \u2013 stories that other people will be inspired to share.<\/p>